What exclusivity means
You may be restricted from working with similar brands, categories or competitors for a set period.
If a brand blocks you from working with competitors, you are giving up future income. That should be priced.
Calculate exclusivity →You may be restricted from working with similar brands, categories or competitors for a set period.
Category size, duration, territory, your niche, and how likely you are to lose other deals all matter.
Define the category, competitor list, duration, territory and whether exclusivity applies to organic or paid content.